Hello I'm

Marcello Miranda

Content Manager | Web Producer | Email Developer

San Francisco,Ca

About Me

Hello my name is Marcello Miranda. I am a Content Manager, Web Producer & Email Developer with expertise in developing HTML emails using HTML, CSS, Salesforce Marketing Cloud and Moveable Ink.

I possess 10+ yrs of experience in email and web production, along with a diverse set of skills suitable for any business environment.

My main objective is to assist companies in developing their email templates and websites utilizing the latest available technology.

All my HTML emails & websites are hand coded using best practice accessibility and the latest W3C web standards guidelines, resulting in semantic HTML and CSS.

Working with:

  • Client-side: HTML 4.0 - 5.0, CSS3, AMPscript, JavaScript
  • Programming language: PHP
  • CMS: Salesforce Marketing Cloud, Adobe Experience Manager, SharePoint, Moveable Ink
  • Email marketing platforms: Salesforce Marketing Cloud, Litmus

Resume

My Experience

Content Manager

Planet Interactive, Sunnyvale, California

January 2024 - Present

  • Built, managed, and published web content updates on apple.com in Adobe Experience Manager using Content Fragments.
  • Supported NPI efforts through content updates and UI relaunch of product line pages.
  • Collaborated with developers and content producers on project planning and implementation of content across marketing channels.
  • Created comprehensive documentation for user guides and onboarding training.
  • Managed localization process for website content in 108 languages.

Email Developer

Gap Inc, San Francisco,CA

March 2019 – May 2023

  • Develop hand-coded email files from Photoshop files utilizing HTML, CSS, AMPscript, Salesforce Marketing Cloud, Moveable Ink and Coherent Path
  • Check for rendering issues across multiple platforms, browsers and email clients using Litmus
  • Worked with campaign managers to ensure timely deliverables are met for the United States and Canada markets

Global Web Producer

Mettler-Toledo Rainin, LLC, Oakland , CA

January 2016 – December 2018

  • Build, created & managed digital assets & content on www.mt.com/rainin in Adobe Experience Manager.
  • Managed website content for North American eCommerce presence in Hybrus CMS & Hybris Management Console.
  • Developed relevant title, meta descriptions & content by researching keywords using Ahrefs, Accuranker, & Searchmetrics.
  • Managed translation & localization of website content in 23 languages with Welocalize.
  • Supported Sharepoint & Microsoft Azure presence within the company.
  • Assembled reports on company KPIs using Adobe Analytics & Google Analytics
  • Managed third party programmers using Upwork & Jira

Senior Webmaster

Alliant International University, San Francisco , CA

October 2013 – January 2016

  • Regularly managed and maintained 12 websites with over 7,000 unique pages.
  • Managed redesign & launch of alliant.edu, including implementation of HTML5 code for Responsive Design in OU Campus CMS
  • Developed content specific microsites in WordPress CMS for Search Engine Optimization purposes.
  • Developed an internal workflow to decrease customer service live chat times by 20% using Desk.com.
  • Managed website content, code and interface for Section 508 technical accessibility requirements.
  • Managed the creation & migration of website to new staging environment in OU Campus CMS.
  • Supported student portal presence including administration & content updates in Jenzabar 4.3.

Web Specialist / Webmaster

Arcadian Health, Oakland, CA

January 2010 - February 2012

  • Built, managed, & maintained 120 websites with over 25,000 unique pages for 11 sub brands using PhotoShop, Dreamweaver, HTML, CSS, PHP, and JavaScript.
  • Liaise with all departments to ensure website content is current with federal regulations revisions.
  • Managing and overseeing Section 508 testing activities following Section 508 standard.
  • Developed web pages for online press releases, emails and landing pages for PPC campaigns using HTML, CSS & PHP.
  • Track and generate monthly reports for online presence and SEO traffic. Tools included: Google Analytics, SEOmoz & Market Samurai.

Front End Web Developer

Friendfinder Networks Inc, Sunnyvale, CA

January 2007 - December 2009

  • Updated web content and layouts. Sites included: friendfinder.com, bigchurch.com and dine.com. PSD to HTML to full working web pages using Photoshop, Dreamweaver, HTML, CSS, and Perl.
  • Re-coded existing legacy HTML into table-less layouts across on Friendfinder properties using HTML and CSS.
  • Maintained cross browser compatibility for all major browsers. IE6, Firefox, Chrome, Opera and Safari.
  • Developed email pages using HTML and CSS. Targeting email providers such as Hotmail, Yahoo, and Gmail.
  • Worked with the QA - quality assurance team to search and fix site wide bugs using Bugzilla.

Web Production Specialist

City and County of San Francisco, San Francisco, CA

March 2001 - April 2006

  • Hand-coded over 10,000 web pages for SFGov.org, DTIS Online, and SFGov Intranet
  • Regularly updated departmental content
  • Served as principal web designer for SFGov web properties

My Work

What am I Looking for?

I am currently looking for a position as an Content Manager, Web Producer or Email Developer.

i am also interested in jobs titled as Web Specialist or Web Manager.

I am interested in joining an organization that utilizes and provides expertise in a range of tech stacks, such as HTML, CSS, JavaScript, and popular email marketing platforms like MailChimp, Constant Contact, or Salesforce Marketing Cloud. Also web platforms such as Adobe Experience Manager.

Let's Work Together

Contact me through my page and let's discuss Content Manager, Web Producer & Email Developer opportunities!

I'm currently open for remote, hybrid full-time employment.

I look forward to hearing from you!